// Sussan
Monthly Collection Campaigns

Sussan, part of the Sussan Group alongside Sportsgirl and Suzanne Grae, is one of Australia’s leading women’s fashion retailers, operating more than 450 stores nationally.

The brief focused on showcasing new monthly collections through cohesive, photography-led digital campaigns across multiple customer touchpoints. The creative approach paired strong imagery with clean layouts, refined typography and minimal graphic treatments to create a polished, premium feel aligned to the Sussan brand.

Execution included:

// eDM design and digital campaign assets
// Website homepage refreshes and campaign rollouts
// Window posters and in-store lightboxes
// Supporting retail and promotional collateral

Each campaign balanced creative storytelling with commercial performance, creating a consistent and engaging digital experience that supported ongoing seasonal launches.